There are several elements that make up a quality video: great lighting, clear audio, a thoughtful script, spot-on focus, and a solid performance from those onscreen. And while these are absolutely essential, they don’t include one of the most important elements of all… a call-to-action.Read More
Did you know that over 80% of Facebook videos are watched with the sound off? SEO benefits aside, this makes having closed captions for your videos all the more necessary
These can be a bit time consuming to create, but today we're showing you an easy way to whip up this file using one of YouTube's built-in tools.Read More
Having a YouTube page for your business is incredibly powerful for a number of reasons, but the key to attracting more views and subscribers to your channel is in the small details that some businesses tend to overlook.
Today, we’re breaking down the five improvements your business needs to make to its YouTube page immediately including the small details that have a major impact on your channel’s success.Read More
Videos are an incredibly effective way to communicate an idea and motivate people to take action, but between choosing a topic, writing a script, and producing your content, where do you begin? And how can you remain consistent after you hit publish?
Beyond producing videos for clients, we also help them build a video content strategy that is effective, sustainable, and allows their audience to remain engaged by allowing them to see multiple sides of their business (which we’ll touch on more later).
Here is our step-by-step guide to help you plan and launch a successful video marketing campaign.Read More
So far, 2017 has been an incredibly exciting year for our team. We’ve had the opportunity to work on several diverse video projects that have challenged us to dig into our production process - strengthening our internal communication, sharpening our efficiency, and helping us find ways to serve our clients better.
For any business owner, jumping right into a video project can feel intimidating and overwhelming, especially if you have little idea what to expect and you’re investing money into something that needs to feed your bottom line. So today we’re pulling back the curtain and giving you an insider's look at what you can expect when embarking on a video project with us including the process we use to take our clients from production to publication.